What We Do

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Greystone's expertise revolves around

Some clients come to Greystone because they are facing a specific project for which they have no special, in-house expertise. For example,

a university wants to how how to align its recruitment, curriculum and alumni placement services with the realities of workforce needs ten years from now -- they need a research-based consulting firm, and Greystone Global is their choice.

a manufacturing firm needs to be repositioned not only as best of type but as world-class, the “go to” company in its market – Greystone Global can design the strategies and help execute them.

a healthcare corporation with multiple facilities wants to enhance profitability while upgrading facilities – they need comprehensive planning from architectural design to corporate restructuring; Greystone offers all the needed skills.

a State’s department of community health is watching too much of its funds consumed in management and administration, not enough reaching tax-payer intended outcomes – they need a broad, quick analysis and recommendations on how to achieve identified goals while winning political consensus. This is a Greystone Global project.

Some clients need specific organizational services: a succession plan for leadership, someone to bridge a rift that’s grown between divisions or groups, guidance through a merger or acquisition or corporate restructuring. Greystone colleagues have led projects of these types for more than twenty years.

Many of our clients have come seeking special communication support – from their CEO’s speeches to more effective liaison with local, regional or national media. They understand that effective communication needs to be deeply ingrained in the character of the organization itself. It isn’t something we lather on top; it’s something that rises from the soul of the corporate history and leadership. Greystone Global brings the resources they need.

A number of clients have come from law firms whose clients – both organizations and individuals – needed “crisis communication” support to navigate through an unexpected spate of publicity that could be harmful to their mission.

Greystone's Approach to Organizations

Greystone consultants believe that all organizations are comprised of four key characteristics: its identity, mission, strategies and structure. Organizations are much like organisms; they are dynamic and a change in any characteristic is likely to trigger a change or reaction within other characteristics. We partner with organizational leaders to guide, advise, and counsel within any or all of these four areas while always keeping a watchful eye on the organization, as a whole.

IDENTITY “Who are we? What distinguishes us from others?”

History

Philosophy/Values

Character/Culture

Leaders

Vision ("What can we become?")

Language

Self-Image & Reputation

MISSION “What must we achieve? How will we recognize accomplishments?”

• Environment or Marketplace

• Customer, Client or Member

• Competition

• Geography or Space (virtual)

• Goals & Objectives

STRATEGIES “What must we do? When must we do it? How will we do it?”

• Functional/Operational Procedures

• Communication

• Mission-based Planning

• Strategic Cycle (Deployment – Monitoring – Feedback – Redeployment)

STRUCTURE “How shall we align our resources? How do we function as a whole?”

• Governance, Leadership, Management, Administration

• Accountabilities

• Physical and Virtual Space

• Alliances & Partnerships

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